Tuesday
Dec092008
Tips on What to Include on Your Website
Tuesday, December 9, 2008 at 11:02AM Some companies have people on staff that are so prolific with the writing and ideas for content on their site, they are channeling Stephen King without the creepy horror. But so often the content tapers off, even for us. I have been jotting down ideas that I come up with or collect from reading all over the next and looking at other sites, this is a list we pull from when clients, or even our own writers, get stuck.
Announce any new product or special offer. List the reasons your clients do business with you: this should provide a very long list of blog entries. Every single selling point about your company will make at least one article. Why small business is better, a price comparison (even why it is not worth it to go cheap), describe a new higher quality source you found for your product/service, or the reasons your products/service are higher quality (imported or made in USA, you buy in bulk and pass the savings on), all your work is done in house and not outsourced, and on and on.
Create employee profiles as well as detailed reviews of products. provide buying guides or provider lists for your products. Share personal stories with everyone, as well as customer testimonies. Create an FAQ list that answers questions individually.
Any kind of news is good content. This can be news related to your industry. Or news about or within your company. You can write about events you took part in or awards you may have earned, as well as new larger clients that you have added.
You should try to include things like what to avoid or what not to do. You can recommend companies that you work with. Don't be afraid to look at your competition. It can give you ideas, and there is nothing wrong with it. Create top 5 lists or top 5 mistakes....lists are good.
About the Author:
SEOmoves.com is an seo company that specializes in many sorts of search engine marketing. If you are considering this option, check us out today!

